Alyce Peterson wearing leopard print heels, black and white patterned pants, black top, and tan blazer standing against a white wall.

LIVE DIGITAL STORYTELLER

PHOTOGRAPHER

CREATIVE

ABOUT - Founder, Alyce Peterson

In a scrolling economy, "good enough" is invisible. And posting a day or two after an event makes your content too late. Alyce Peterson doesn't do invisible. As the founder of Fresh Coast Digital and the eye behind Fresh Coast Photos, she builds the live-storytelling infrastructure for leaders who are done playing small.

Alyce is the "translation layer" between complex and market dominance. With a career path that cuts through publishing, Fortune 500 manufacturing, and tech product marketing, she knows how to strip away the jargon and create a story for maximum impact.

She owns both sides of the lens.

Leveraging her background in competitive pageantry and professional photography, Alyce brings a "glitch-free" dual perspective to the stage. She masters the technical precision of the capture and the psychological grit required to be the focus.

The Mission: She’s ready to be the go-to strategist for women in tech and high-stakes innovators who are ready to stop being "subject matter experts" and start being undeniable authorities. Whether it’s a global keynote or a mission-critical launch, Alyce ensures that when the cameras roll, you aren't just prepared—you’re the moment. And that moment is seen in real-time.

Stop shrinking. Start creating.

let's partner

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fresh coast digital

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about * fresh coast digital *

LIVE DIGITAL STORYTELLING

Your Story. Everywhere, in Real Time.


I fuse a passion for media, digital strategy, and live photography to ensure your message lands—online, in press, and at every high-stakes moment.

We partner with a real-time gallery software so that you can have our event gallery branded, your professional photos in hand instantly and a 360 degree view on your next event.

Books, lanyards, and a magazine on a white marble surface. The books include 'Dare to Lead' by Brené Brown, and others related to energy and climate reports.

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